By https://www.creativebloq.com/author/vanessa-porter
Publication Date: 2026-04-08 06:00:00
A recent LinkedIn poll asking which AI chatbot you would snog, marry, or avoid came back about 50/50 on whether you would avoid ChatGPT and Gemini, with most people choosing to marry Claude. After using them all extensively, I understand why each one can evoke strong emotions. Although they all saved me hours, I also said unrepeatable things to each of them.
With many creatives now using AI as a cog in their workflows, whether to speed things up, help them think, or something else, it’s crucial that they get the right AI to support them.
The three main AI platforms are not interchangeable tools with different logos. They are more like colleagues, with different work styles, skills and behaviors that you have to learn to deal with. Understanding their strengths and weaknesses should help you get the best result without having to hurl your laptop across the room.
