By Anu Adegbola
Publication Date: 2026-01-29 17:57:00
Google released v23 of the Google Ads API, the first update of 2026. It marks the start of a faster release cadence.
What’s new. The update adds deeper Performance Max reporting, more granular invoicing, AI-powered audience tools, expanded campaign controls, and more:
- Performance Max transparency: Ad network type breakdowns are now available for PMax campaigns.
- More detailed invoices: Campaign-level costs, regulatory fees, and adjustments can be retrieved via InvoiceService.
- More precise scheduling: Campaigns can now use start and end date-times instead of date-only fields.
- Local data access: Store location details are available through PerStoreView, matching the Stores report.
- New audience dimension: LIFE_EVENT_USER_INTEREST enables life-event-based audience building in Insights tools.
- Smarter Demand Gen planning: Conversion rate forecasts now vary by surface (e.g., Gmail, Shorts).
- Generative AI audiences: Free-text audience…
