AI Is Everywhere, But Where Is It Really Adding Value? | AdExchanger

Angelina Eng will be speaking at Programmatic IO in Las Vegas from May 19-21. Click here to register.

AI has taken over the ad and media industry conversation. It’s in the room, the road map, the pitch, the QBR. If your company hasn’t mentioned AI in the last 48 hours, check for a pulse.

But while the buzz is real, the application still feels murky. We’ve entered the “AI is everywhere” era without ever agreeing on where it actually belongs.

Across the ecosystem, companies are…