Xbox is

Xbox is

By Scott McCrae
Publication Date: 2026-10-02 15:13:00

Former PlayStation boss Shawn Layden says Xbox’s current issues have mostly been down to the publisher’s inability to pick a lane and stay in it.

Whether you’re an Xbox diehard or not, there’s no denying that Microsoft has been pretty confusing over the last few years, with the company seemingly changing its strategy on a whim constantly – which really hasn’t helped it catch up on PlayStation’s massive lead. Most prominently has been the company’s approach to game exclusivity since it purchased Bethesda and Activision Blizzard, where for a bit there every Xbox game was also coming to PS5, and then sometime this year it decided, ‘actually, no we’re doing exclusives again’… at least for some games.