NEW YORK–(BUSINESS WIRE)–The Women’s National Basketball Association (WNBA) and Amazon Web Services (AWS) today announced a multi-year partnership focused on enhancing fan engagement, introducing innovative advanced analytics and data insights, and accelerating the league’s continued growth. AWS will become the Official Cloud and Cloud AI Partner of the WNBA, in addition to joining the WNBA Changemakers Collective. The partnership marks AWS’s first with a women’s professional sports league and builds on its work across sports to help organizations drive innovation, accelerate growth and engage fans globally.
At the center of the partnership is the launch of WNBA Inside the Game powered by AWS, a new advanced statistics platform that will elevate how fans experience and understand the game. Leveraging AWS’s cloud and artificial intelligence capabilities, the platform will turn real-time player tracking data into easy-to-understand insights – bringing fans closer…
