With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs

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With new Macs, Apple aims to take on Microsoft, Nvidia in a rush to lower AI costs

By Stephen Nellis
Publication Date: 2026-09-22 13:01:00

When Apple’s new desktop computers start shipping Tuesday, the ​company’s executives will make an unusual pitch to corporate buyers: They are cheaper than renting data centers.

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