Viral memes try to “catch fire on the internet” in the AI ​​Albo campaign.

Viral memes targeting capital gains tax (CGT) reforms proposed in the Budget have flooded social media feeds, despite companies making claims in the posts that oversimplify the debate.

A tax expert called the campaign “nonsense” and “misleading.”

The posts include AI-generated images of business owners posing with the Prime Minister or Anthony Albanese himself doing everything from making pizza to laying concrete to working the checkout.

The meme format involves business owners welcoming Mr. Albanese as a “47 percent silent partner.” For example, one retailer’s post said the Prime Minister “has never taken inventory and somehow still takes 47 percent of the business and isn’t taking any chances.”

Trying to “catch fire on the internet”

Startup founder Frank Greeff, who has helped drive social posts that have spread from the tech startup sector to small businesses, has admitted that he values ​​attention over accuracy.

Mr Greeff, who sold his real estate marketing company…