By Hillary Remy
Publication Date: 2026-04-09 16:40:00
Most Wall Street analysts cover Nvidia with spreadsheets built on earnings estimates and price-to-earnings ratios. UBS has a different tool entirely, and what it is saying about Nvidia is striking.
UBS HOLT, the firm’s proprietary cash flow-based valuation framework, says Nvidia’s share price should be 400% higher than where it currently trades. That would put the company’s market capitalization at $22 trillion, compared with $4.46 trillion on April 8.
“We think share price should be 400% higher,” said John Talbott, the U.S. head of HOLT’s technology coverage at UBS. “It’s a big number for investors to swallow. That’s the big pushback I get,” he added.
HOLT is not a conventional analyst model.
Originally developed by Credit Suisse and now part of UBS following the 2023 acquisition, it is a proprietary valuation framework used by professional investors around the world. Rather than relying on earnings multiples or analyst price targets, HOLT is built around Cash Flow Return on Investment, or CFROI, a metric that strips out accounting distortions and focuses on the real economic returns a company generates relative to its asset base.
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The model also accounts for asset growth rates and what it calls return fade, the tendency for companies with high returns to see those returns compress over time as competition increases.
Most high-performing companies eventually revert toward average returns. Nvidia has not. That is the core of the…
