‘The most challenging certification’: Inside ECCOM’s Cisco 360 transformation journey

‘The most challenging certification’: Inside ECCOM’s Cisco 360 transformation journey

By Aaron Raj
Publication Date: 2026-10-07 05:26:00

“The certification is a very high standard for the partner. It’s a challenge and I think it’s maybe the most challenging certification for partners,” says Li Zhong, Senior Vice President, Product, Technology & Services, ECCOM.


When Cisco’s revamp partner program went live earlier this year, many partners in the Asia Pacific region knew that this was an opportunity for them to build their capabilities as they look to reach out to more customers in their respective markets.

Cisco 360 represents the biggest overhaul of Cisco’s partner program in nearly 25 years, shifting the focus from transactions and product volume to partner value, expertise and lifecycle outcomes in the AI era.

The biggest structural change is the introduction of the Partner Value Index (PVI). Instead of relying primarily on traditional tier requirements and sales metrics,…