Criteo: The Privacy Sandbox Is Not Ready to Launch, But Google Could Speed Up the Process with Certain Changes | AdExchanger
Criteo conducted tests on the Chrome Privacy Sandbox and found both good and bad news. The bad news is that if Google were to implement the current version of Privacy Sandbox, publishers would see a 60% decrease in ad revenue. However, the good news is that Privacy Sandbox could be a viable alternative if major … Read more