By Sian Cain
Publication Date: 2026-05-26 01:40:00
A year after his death, Ozzy Osbourne is to be recreated as a life-size AI avatar, his family has announced – but fans aren’t entirely happy.
The late rocker’s son Jack and his wife Sharon announced on May 20 at the Licensing Expo, a brand event in Las Vegas, that the family had worked with technology companies Hyperreal and Proto Hologram to create an Ozzy Osbourne avatar.
The Black Sabbath frontman died in July 2025 at the age of 76.
“It’s shocking how accurate it really is,” Jack Osbourne told the audience at the Licensing Expo. “He will exist digitally as himself as long as we have computers. Technology has come so far that it’s almost just drag and drop. You could shoot a template for a commercial… literally dictate what you want Digital Ozzy to do in that commercial and you just drop it in. It’s that easy now.”
Sharon Osbourne added: “We’re going to take it around the world. People can talk to him and he’ll talk…
