Nvidia set to supplant Apple as TSMC’s top customer, signaling chip industry’s ‘changing dynamic’

Nvidia set to supplant Apple as TSMC’s top customer, signaling chip industry’s ‘changing dynamic’

By Kif Leswing
Publication Date: 2026-01-26 12:00:00

C.C. Wei, CEO of TSMC, and Jensen Huang, CEO of Nvidia, interact on stage during TSMC’s annual sports day in Hsinchu, Taiwan, Nov. 8, 2025.

Ann Wang | Reuters

When Jensen Huang first met Morris Chang decades ago, he told the founder of Taiwan Semiconductor Manufacturing Company that one day Nvidia would be the chip foundry’s biggest customer.

That’s a story Huang, Nvidia’s CEO, was asked about on a recent podcast, and it’s a promise that is on track to be realized this year.

Nvidia will become TSMC’s largest customer this year, according to analyst estimates and Huang himself. Apple is believed to currently be TSMC’s largest customer, mostly to manufacture A-series chips for iPhones and M-series chips for PCs and servers.

The positional swap will mark a fundamental shift in the semiconductor industry, reflecting Nvidia’s growing importance amid the AI infrastructure buildout.

On the podcast published this month, Huang said that switch has already happened.

“Morris will be happy to know Nvidia is TSMC’s largest customer now,” said Huang, adding that he was personally very happy about the milestone.

Creative Strategies chief analyst Ben Bajarin said he projects Nvidia to generate $33 billion in TSMC revenue this year, or about 22% of the chip foundry’s total. Apple, by comparison, is projected to generate about $27 billion, or about 18% of TSMC’s revenue.

“The scale of this drastically changed,” Bajarin said. “A couple years ago, you could just see how much more capacity…