Nvidia: RTX Spark Is Expensive, but Demand Is Strong – The Elec Inc.

Nvidia acknowledged that its RTX Spark AI laptops are expensive but said demand for the products is growing.

Jeff Yen, Nvidia’s Asia-Pacific (APAC) director of technical marketing, said at the RTX Spark Press Event held at the JW Marriott Hotel in Seoul on Nov. 6, “It is true that RTX Spark products are priced at the high end of the market, and they cannot be considered affordable. However, as premium products, they are seeing demand primarily from early adopters and developers.”

RTX Spark-based laptops start at approximately 4.7 million won, with prices reaching as high as 10 million won depending on specifications.

“Some consumers may find conventional laptops equipped with x86 central processing units (CPUs) and discrete graphics processing units (GPUs) more reasonable because of the price difference,” Yen said. “Demand varies depending on how consumers intend to use their laptops and what they want to achieve, and there is ample room for both markets to coexist.”

Nvidia said demand is particularly strong among developers. “Demand for RTX Spark has been concentrated among companies developing AI-based services and applications,” an Nvidia…