NVIDIA RTX 3060 12GB suddenly jumped to $580 in Japanese stores.

Electronics retailers have seen a sharp rise in prices for NVIDIA’s last-generation graphics accelerator. GeForce RTX 3060. The price of a non-reference MSI model on the shelves of Japanese retail chains GeForce RTX 30The 60 Ventus 2X 12G OC was 85,980 yen including taxes, which is equivalent to approximately $580 or ₴24,000. For comparison, the budget MSI graphics adapter GeForce RTX 30The 50 Ventus 2X 6G OC is offered at the same store for 53,980 yen, while the current generation GeForce RTX 5070 graphics cards are sold at prices ranging from 154,800 to 198,800 yen, depending on the vendor and cooling system.

Analysts cite the presence of 12 GB of GDDR6 video memory as the main reason for the persistently high price of the four-year-old model. Against the backdrop of rising semiconductor component prices and high interest in running basic neural network tasks locally, the accelerator GeForce RTX 3060GB 12GB remains the most affordable entry point for working with artificial intelligence in the CUDA environment. Consumers are increasingly focusing on video buffer size, leading to warehouse stock of older batches being sold at inflated prices.

This retail pricing policy makes…