By James Peckham
Publication Date: 2025-12-02 19:05:00
In May, Norton surprised us by being one of the first brands to announce an AI-powered web browser. Now, after a six-month beta, you can download the Neo AI browser and try it out yourself.
Norton Neo will go up against Perplexity’s Comet, ChatGPT’s Atlas, and others. It’s an AI-native browser that includes various benefits from the company’s Private Browser, including built-in ad and tracker blocking. Neo is built to predict what you’ll be searching for based on previous activity. The AI will give you suggestions on what you may want to look up next, although you can turn it off for searches where you don’t want it to follow along.
The browser also includes a configurable memory feature so you can decide how it will track you in your day-to-day web use. Other security features include Web Shield to protect you from suspicious websites.
There’s also what Norton calls “Smart Tab Management,” where the AI will group similar tabs together into folders. Examples include putting all open tabs for streaming services under a folder called Movies, or all social networks under a title of Social.
Neo also includes a feed of suggested content called News for you, which includes articles, videos, and more in a similar way to how Google Discover works in Chrome.
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