Most global consumers see the benefits of AI in insurance but still do not trust it

Global consumers unanimously acknowledge the benefits of deploying artificial intelligence (AI) tools in insurance yet are sceptical about their commercial rollout, as per a GlobalData survey. While satisfaction is high when interacting with AI-powered tools, insurers will need to build customer trust as the technology becomes more ingrained in operations.

According to GlobalData’s 2024 Emerging Trends Insurance Consumer Survey, there is a strong belief that AI can reduce queuing…