By David Adams
Publication Date: 2025-11-20 01:17:00
The name of Carla Zampatti, the legendary Australian fashion designer and business leader, graces a new artificial intelligence chatbot tailored to mentor female entrepreneurs and guide them to helpful resources.
Enterprising ME, a government-funded platform that helps women build businesses and startups, launched new chatbot and concierge Carla at Parliament House in Canberra on Thursday.
It bears the name of a woman who pioneered Australian post-war fashion, building one of the country’s best-known labels and inspiring generations of entrepreneurs over a glamorous career spanning decades.
Users can ask “Carla” directly for help. The free chat interface can be used to answer common business questions, such as how to increase social media reach, register a brand, or hire employees.
Enterprising ME also offers a “Carla Concierge” that guides entrepreneurs to resources from government agencies, startup agencies like LaunchVic and…
