By Samsung Newsroom
Publication Date: 2025-12-25 23:00:00
Household appliances gain in value and trust the longer they are used. Particularly for products based on advanced technologies such as artificial intelligence (AI) and tightly integrated into users’ everyday lives, reliability becomes a central element of the user experience. For this reason, Samsung strengthens the reliability of its home appliances through innovations based on AI technology as well as hardware (HW) and software (SW).
Samsung’s quality and reliability are increasingly recognized by media companies around the world. In Great Britain, the independent review portal “Trusted Reviews” has chosen the Samsung Series 9 Bespoke AI Washing Machine1 named “Best Washing Machine” at the Trusted Reviews Awards 2025, highlighting its cleaning performance and smart features. The publication also reviewed the Bespoke AI Jet Ultra, highlighting its impressive increase in suction power and excellent battery life.
In the third edition of the global “Why Samsung”…
