By Sophia Compton
Publication Date: 2025-12-07 20:57:00
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Google has unveiled its Year in Search 2025, spotlighting the events, people and pop-culture moments that prompted the biggest spikes in search interest.
Charlie Kirk topped this year’s list as the No. 1 trending search in the U.S. The Turning Point USA founder was shot and killed while speaking at a campus event at Utah Valley University on Sept. 10, fueling a nationwide surge in search activity.
Rounding out the top five were Netflix’s hit film “KPop Demon Hunters,” the viral plush collectible Labubu, Apple’s iPhone 17 and the “One Big Beautiful Bill Act,” which was signed into law in July.
Other major spikes in search activity included New York City Mayor-elect Zohran Mamdani, the AI platform DeepSeek, the government shutdown, the FIFA Club World Cup, and tariffs, according to Google.
