Google And Anthropic Drop AI Prices And Release New Models

By PYMNTS
Publication Date: 2025-11-26 00:55:00

Two major artificial intelligence (AI) releases landed less than a week apart. Google introduced Gemini 3 on Nov. 18, presenting the model as a major step forward in multimodal reasoning and visual understanding. PYMNTS reported that the launch marked a deeper shift in Google’s approach to AI and reflected its push to regain leadership in the sector.

Anthropic followed six days later with Claude Opus 4.5, saying the model outperformed every human candidate on its internal engineering assessment, a claim the company detailed in its official announcement.

Both companies lowered the cost of running their newest models after redesigning their systems to operate more efficiently. Anthropic cut the price of Claude Opus 4.5 by 67%, reducing the cost of the text the model processes from $15 to $5 per million tokens. Google set Gemini 3 Pro at $2 for what the model reads and $12 for what it generates, a structure made possible by its newer TPU infrastructure and optimization work.

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