Google Ads shows how landing page images power PMax ads

Google Ads shows how landing page images power PMax ads

By Anu Adegbola
Publication Date: 2026-02-20 12:36:00

Google Ads is now displaying examples of how “Landing Page Images” can be used inside Performance Max (PMax) campaigns — offering clearer visibility into how website visuals may automatically become ad creatives.

How it works. If advertisers opt in, Google can pull images directly from a brand’s landing pages and dynamically turn them into ads. Now when creating your campaigns, before setting it live, Google Ads will show you the automated creatives it plans on setting live.

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Why we care. For PMax campaigns your site is part of your asset library. Any banner, hero image, or product visual could surface across Search, Display, YouTube, or Discover placements — whether you designed it for ads or not. Google Ads is now showing clearer examples of how Landing Page Images may be used inside those PMax campaigns — giving much-needed visibility into what automated creatives could look like.

Instead of guessing how Google might transform site…