Google has been making updates in the artificial intelligence (AI) arena in an attempt to compete with smaller companies like OpenAI. The latest move includes launching an “AI roundup” feature for search results in the US. This feature provides users with an AI overview of the topic they are searching for at the top of their search results, instead of the usual list of websites.
While the AI roundup feature aims to provide users with a summary of the topic they are looking for, there are concerns among creatives about the impact it may have on human work. Previously, search results on Google would display algorithmically selected web pages written by humans. By clicking on these pages and reading the content, creators could earn money through advertising revenue or subscription models. With the AI roundup feature, users may come across summaries generated by AI, potentially reducing traffic to human-created content and impacting revenue streams.
Despite the benefits of AI technology for providing quick and concise information, there are concerns about the quality and accuracy of AI-generated content. Users have reported encountering errors in Google’s AI overviews, including inaccuracies in quotes and information. A team analyzing the impact of AI-generated content warned about the potential consequences of relying too much on AI for content generation.
Currently, there is no option to turn off the AI assistant feature on Google. However, users can still access human-created content by selecting the “web” tab in the search results. The AI roundup feature is being rolled out in the US, with plans to expand it to other regions in the future.
Overall, while the AI roundup feature on Google aims to provide users with quick summaries of topics, concerns remain about the potential impact on human-created content and the accuracy of AI-generated information. As Google continues to update its AI technology, it will be essential to address these concerns and ensure that users have access to reliable and high-quality information.
Article Source
https://www.iflscience.com/why-your-google-search-is-about-to-look-very-different-and-probably-worse-74289
