Forrester released its first SSP wave since 2014 last week, and there’s a surprise.
The research firm ranked Google – whose sell-side ad tech platform is facing federal antitrust charges – as a mere challenger to Amazon, Magnite,…
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https://www.adexchanger.com/programmatic/forresters-ssp-wave-lists-the-top-10-ssps-with-google-at-the-bottom-really/