Telefónica Technology and IBM have partnered to advance the deployment of artificial intelligence (AI), analytics, and data governance solutions for businesses in Spain. A study by IBM found that nearly half of Spanish companies working with AI have increased their investments in the technology over the past two years, underscoring the importance of supporting digital transformation efforts with AI tools.
The collaboration between the two companies will focus on developing an open, hybrid, and multi-cloud platform for data management and AI applications, with a particular emphasis on accelerating business initiatives through the use of AI. Telefónica Tech and IBM will work together to create use cases, proofs of concept, and minimum viable products (MVPs) to demonstrate the value of AI technologies for clients.
Elena Gil Lizasoain, Director of the Artificial Intelligence and Data business unit at Telefónica Tech, highlighted the benefits of combining AI expertise and data management for businesses. Adolfo Hernández Pulido, General Director of Technology at Telefónica Tech and IBM, emphasized the importance of analytics, data governance, and AI implementation for business success in today’s digital landscape.
Collaboration efforts will include the establishment of a use case office staffed by professionals from both companies to drive the development of innovative AI solutions for clients. IBM Client Engineering and Telefónica Tech professionals will collaborate to address real business needs through co-creation and the implementation of cutting-edge technologies.
The partnership will leverage SHARK.X, a new open, hybrid, and multi-cloud platform that integrates IBM hardware and software components to support AI applications and data management. Telefónica Tech will offer specialized services to assist clients in deploying the platform and implementing AI use cases tailored to their business needs.
SHARK.X will incorporate IBM technologies such as IBM Cloud Pak for Data, IBM Watsonx AI and Data platform, and Cognos and Planning Analytics to enable data collection, analysis, and governance. The platform will support traditional and generative AI initiatives, data governance, and security measures to ensure compliance with regulatory standards and ethical guidelines.
Overall, the collaboration between Telefónica Tech and IBM aims to drive digital transformation for Spanish businesses by harnessing the power of AI, analytics, and data governance. By offering end-to-end solutions and technical expertise, the partnership seeks to empower companies to optimize their business processes and embrace AI technologies for sustainable growth.
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