By Niamh Kelly
Publication Date: 2026-10-05 21:48:00
Switching broadband in Ireland used to mean ringing three call centres, waiting on hold, and hoping the salesperson quoted you the real price rather than the twelve-month teaser rate. In 2026, a growing number of people skip that entirely and just ask an AI chatbot instead. Type your Eircode and your budget into ChatGPT, Gemini, Claude, Perplexity or Meta AI, and you get an instant answer comparing eir, Vodafone, Virgin Media, Sky, Pure Telecom and Digiweb. The question is whether that answer is any good.

