Can Amazon Stock Hit $300?

While Amazon stock (NASDAQ: AMZN) gained 5% in 2025, the stock notably underperformed the broader S&P 500, which climbed 16% over the same period. However, momentum has shifted in 2026; the stock has seen a strong start to the year, rising 7% year-to-date. Separately, see Google Stock Surged 65% In 2025 –Can It Continue In 2026?

What is Driving the Recent Rally? The current upward trend is primarily fueled by two key catalysts:

1. Aggressive Analyst Price Target Hikes: Wall Street has turned increasingly bullish, triggering broad institutional buying and pushing the stock toward new highs.

• Jefferies: Raised price target to $300.
• BofA: Reiterated a $303 target, naming AMZN a “Top Pick.”

2. Robust AWS Growth and AI Integration: Investors are optimistic about Amazon’s…