Better Together – How Cisco, the NFL and Real Madrid Brought the First-Ever NFL Game to Spain

Better Together – How Cisco, the NFL and Real Madrid Brought the First-Ever NFL Game to Spain

By Andreu Vilamitjana,
Publication Date: 2025-11-25 11:00:00

The energy in the Bernabéu Stadium during the NFL game in Madrid was special.

For the first time ever, the National Football League (NFL) played on Spanish soil – and I am proud to say that Cisco played a key role in bringing one of the world’s most famous sports to one of sports’ most famed venues.

From Fútbol to Football

The Bernabéu has always been a global home to fútbol (or soccer!), but this past weekend saw Cisco work with our long-standing partners at Real Madrid F.C. to welcome the National Football League into their home for the first time.

When Cisco renewed our partnership with the iconic club this past summer, we knew this weekend in November would be a focal point of the partnership to showcase how our technology could seamlessly transform the stadium into a home for an NFL game. Witnessing the game unfold seamlessly filled us with immense pride and clearly demonstrated how Cisco’s technology can deliver an exceptional experience for every fan,…