Adobe’s new app helps credit creators and fight AI fakery

Adobe’s new app helps credit creators and fight AI fakery

Adobe has a new tool that makes it easier for creatives to be reliably credited for their work, even if somebody takes a screenshot of it and reposts it across the web. The Content Authenticity web app launching in public beta today allows invisible, tamper-resistant metadata to be embedded into images and photographs to help identify who owns them.

The new web app was initially announced in October and builds on Adobe’s Content Credentials attribution system. Artists and creators can…

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https://www.theverge.com/news/654883/adobe-content-authenticity-web-app-beta-availability