Updates to AWS Channel Partner Programs to Drive Growth in 2026 | Amazon Web Services

Updates to AWS Channel Partner Programs to Drive Growth in 2026 | Amazon Web Services

By Sachin Vora, Director of Specialists and Partner Programs – AWS

We’re announcing strategic updates to the Amazon Web Services (AWS) Channel Partner Programs (Solution Provider and Distribution) and the Managed Services Provider (MSP) Program in 2026. These updates include stronger incentives, simplified benefits, and new deal registration and billing capabilities—designed to help Partners efficiently scale their AWS practice and drive greater customer success.

As the demand for specialized cloud expertise accelerates, enterprises are increasingly turning to AWS Partners to drive their digital modernization and AI initiatives. These strategic program updates will empower our Partners to expand their capabilities, improve business predictability, and unlock new growth opportunities while delivering innovative solutions to customers.

“At AWS, we’re committed to evolving our Partner programs to meet the dynamic needs of both our Partners…

https://aws.amazon.com/blogs/apn/updates-to-aws-channel-programs-to-drive-growth-in-2026/