2 Hidden Reasons Why Amazon Will Crush the Market in 2026 | The Motley Fool

2 Hidden Reasons Why Amazon Will Crush the Market in 2026 | The Motley Fool

Amazon’s cloud computing and advertising services are two strong reasons to buy the stock.

When you hear Amazon (AMZN 1.27%) discussed as an investment option, the first thing you probably think of is its gigantic e-commerce business. With so many clients around the world, it may seem like there is not a lot of expansion left in this industry. That’s mostly a correct assumption, but that’s not Amazon’s only growth lever.

Two far less discussed segments of Amazon’s business will make it a great investment moving forward, and each of these units is putting up superior growth rates to its legacy commerce division. Furthermore, the margins for these two segments are way higher, which has the effect of raising profits faster than revenue.

I think this primes Amazon’s stock for a great 2026, and I won’t be surprised if it crushes the market thanks to these two divisions.

Image source: Amazon.

Amazon Web Services provides the majority of Amazon’s operating profits

Amazon splits its…

https://www.fool.com/investing/2025/11/17/2-hidden-reasons-why-amazon-will-crush-the-market/