The iPhone 13 will be there before you know it. We believe.

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It’s been more than half a year since the iPhone 12 went on sale, and Apple has its next flagship smartphone in its sights, the iPhone 13 (or whatever it is called in the end). Have been We expect four versions of the new phone: the iPhone 13, the iPhone 13 Mini, the iPhone 13 Pro and the iPhone 13 Pro Max, according to analyst Ming-Chi Kuo.

Apple’s first event in 2021 happened in April where we saw new iPads, colorful iMacs, a purple iPhone 12 and AirTags tracker. Then came WWDC in June, where we got a first glimpse iOS 15. And at both events there was not a word from Apple about the iPhone 13.

But nobody expected the iPhone 13 to be announced this early. So when can we expect Apple to reveal its next flagship? Telephones? Apple has yet to set a date for an iPhone 13 event. However, based on Apple’s history, we can usually predict when the company’s iPhone events will take place and, based on that, advise on a release date.

While pandemic changed the usual course for 2020, marking the first Apple event in September eight years from now without an iPhone by Production delays, Kuo predicts that there will be a return to the company’s typical rhythm in 2021. A Report of March 24th based on supply chain information also suggests an iPhone 13 release date in late September. And an April DigiTimes report quoted industry insiders as saying that the production of the phones’ new chips is ahead of schedule, which should bring the phone’s release back on a familiar, prepandemic timeline.

Continue reading: Every iPhone 13 rumor we’ve heard so farincluding How much will the iPhone 13 cost

If all of this is true, we can get a first look at the iPhone 13 at an event sometime in September.

Apple usually holds its events on Tuesdays or Wednesdays, and the iPhone release dates are usually set around a week and a half after Apple announces the new devices. Usually, new iPhones are released on a Friday, around the third week of September.


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A few years ago, CNET took an in-depth look at the timeline of Apple events and came up with a compelling one Labor Day Hypothesis, which you can read here. Based on the 2021 calendar, Labor Day rule would set the September Apple event (and the unveiling of the iPhone 13) to September 8th, with a release date of September 17th.

We won’t know if this is true until Apple announces an event and shows off the phones. But if you want to plan ahead and save up for an iPhone 13, we’d bet on the September schedule, at least for now.

For more information, see why the iPhone 13 could have a 120 Hz always-on display, and our test of the iPhone 12.

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