MOUNTAIN VIEW, California., January 4, 2022 / PRNewswire / – Treasure data, the Enterprise Customer Data Platform (CDP), today has support for AWS for automobiles, an initiative by Amazon Web Services, Inc. (AWS) to accelerate the digital transformation of the automotive industry through a comprehensive package of specially developed cloud functions, unmatched experience and the broadest partner and developer community. Treasure Data is the only CDP selected to launch the program, reflecting its established, accelerated leadership position as the CDP of choice for automotive customers.

Buying a car is no longer just about the car; It’s about the whole experience. Therefore, it is important to have a great experience not only during the sale but also afterwards. This experience is very digital, but often also personal. There are many actors involved that need to work together, including original equipment manufacturers (OEMs), distributors and partners. Automakers want to stay ahead …

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