the Tumblr The iOS app now blocks 400+ search terms to reduce the risk of Apple getting them out of the Appstore. What follows is a former Tumblr developer who makes a statement App review process frustration.
Some of the terms are clearly designed to block access to porn – sexual body parts, for example – but others seem bizarre …
Tumblr made the changes in. explained a blog post.
For those of you who access Tumblr through our iOS app, we’d like to inform you that starting today you may see some differences in search terms and recommended content that may contain certain types of sensitive content. In order to comply with Apple’s App Store guidelines, we need to make last-minute adjustments to what you can access when using the iOS app when it comes to potentially sensitive content.
To stay available on Apple’s App Store, we need to expand the definition of what sensitive content is and how you access it to meet their guidelines […]
If you are looking for specific terms or phrases that may fall under the expanded definition of Sensitive Content, you may get fewer results with this query than you have in the past. Under certain circumstances, a search may not produce any results and you will see a message like the following:
“This content has been hidden. This content has been hidden due to potentially suggestive or offensive content. “
Some of the forbidden terms seem inexplicable – such as, donate and shave – while others block searches that might be carried out by those in need:
- Domestic violence
- eating disorder
- Mental illness
- Sexual harassment
- Suicide prevention
The company says it is taking two additional measures:
Blog Access: If you tap on a blog from the iOS Tumblr app that is marked explicit because of these changes, you will see the same message as above and you will not be able to access that blog.
Dashboard: For iOS users, the “Stuff for You” and “Following” sections of the Dashboard may show fewer suggested posts due to changes made.
Tumblr admits the situation is far from ideal.
We understand that making these changes can be very frustrating for some of you – we understand that frustration and we apologize for any disruption these changes may cause. Please note that there will be significant developments in the near future that will rethink secure access to sensitive content on Tumblr – whether you visit us on the move, on the mobile web or through our website […]
While we don’t have an exact schedule for how long these changes will be in effect, we are working on additional features that will allow for a less constrained iOS app experience. We anticipate this work will be finished in the near future and will keep you all informed of ours Change blog how this work continues.
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