The rise, stall and fall of Oracle’s advertising business

The rise, stall and fall of Oracle’s advertising business

It’s closing time for Oracle Advertising.

The Texas software and cloud computing giant’s advertising business once led the market. But after years spent acquiring companies, Oracle’s ad tech satellite found itself exposed to more intense…

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https://digiday.com/marketing/the-rise-stall-and-fall-of-oracles-advertising-business/