Razer announced that Razer cell phone cooler Chroma, a small fan that can be connected to either iPhone or Android smartphones (depending on the configuration purchased) to keep your device at a reasonable temperature during intense gaming sessions. And since it’s a Razer product, it’s naturally wrapped in angular RGB lighting.

When I saw this myself, I admit that I was very dismissive at first. The whole thing feels like a gimmick, something marketed for kids who just want to attach something “shiny” to their phone. I obviously forgot I was targeted as someone who plays games on my mobile device, albeit mostly with low-demand titles like Legends of Runterra and Pokémon Go.

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