The roots of the colocation market can probably be traced back to the original dotcom boom era 20 or more years ago. This created a demand for a more cost-effective way of housing their growing “server farms” among e-commerce companies and ISPs, and the idea of ​​sharing secure IT areas was born.

Today, colocation is maturing – and based on our own experience in Vantage data centers – the needs of colocation customers have evolved. At first glance, the value proposition seems to be the same as always: secure hosting, processing and storing of data. But under the surface, a lot has and is changing, redefining what users expect from colocation. Hosting often complex private and hybrid cloud environments is a good example. In the future, it will become more and more difficult for older, smaller and increasingly energy-saving systems to handle today’s colocation business …

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