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The AI ​​paradox in the Middle East: Rapid adoption but challenges in scaling

The AI ​​paradox in the Middle East: Rapid adoption but challenges in scaling

By Consultancy-me.com
Publication Date: 2025-11-27 10:43:00

Across the Middle East, governments and companies are investing heavily in integrating Al However, according to a new report from LOGIC Consulting, few companies have managed to scale the technology.

Despite the high AI adoption rate in the Middle East, the region faces a paradox. While AI experiments are almost universal in regional organizations, only a minority of organizations have translated pilots into measurable business results.

This has already been found in other studies. For example, a 2024 global study found that only 22% of companies worldwide had progressed beyond pilot programs to generate tangible AI value, and only 4% were actually scaling AI across all business functions.

Like their global counterparts, Middle Eastern companies have been ambitious at the strategic level but inconsistent in their execution. Despite strong…

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