Rob McQueen joins Cisco Systems to oversee global sponsorship initiatives

Rob McQueen joins Cisco Systems to oversee global sponsorship initiatives

Rob McQueen has been appointed as Cisco Systems’ new vice president of global sponsorship. In his new role, McQueen will oversee a diverse portfolio of B2B sponsorships, including partnerships with McLaren F1, NFL League Rights, Premier League and MLS teams, the USGA, Riot Games, and the Paris Olympic Games. Cisco will serve as the official … Read more

Finalists for the First CRN Impact Awards will be announced on July 1, with sponsorship from Amazon Web Services.

Finalists for the First CRN Impact Awards will be announced on July 1, with sponsorship from Amazon Web Services.

The 2024 CRN Impact Awards will begin revealing finalists on July 1, with AWS as the naming rights sponsor for this year’s event on CRN Pipeline. Westcon-Comstor has also joined as a sponsor for the event. The awards recognize outstanding client projects, innovation, and individuals in the Australian IT pipeline. They will be presented at … Read more

Cisco deal boosts LA28 sponsorship revenue

Cisco deal boosts LA28 sponsorship revenue

The Los Angeles 2028 Olympics committee, also known as LA28, has recently secured a sponsorship agreement with technology giant Cisco. This agreement promises to contribute to the committee’s sponsorship income fund, providing financial support for the upcoming Olympic Games. LA28’s partnership with Cisco is expected to bring in significant revenue, helping to support various aspects … Read more