Google connects Local Services Ads advertisers with Maps app

Google connects Local Services Ads advertisers with Maps app

Google is introducing local services ads on its Maps app for iOS users in an effort to help advertisers generate more leads directly from the navigation platform. This expansion aims to target highly intentional users actively seeking nearby services, potentially boosting lead generation for advertisers. The process involves Google automatically creating and displaying ads on … Read more

AWS to Invest €8.8 Billion in Germany, Creating Over 15,200 Local Jobs Annually in Support of Small Businesses

AWS to Invest €8.8 Billion in Germany, Creating Over 15,200 Local Jobs Annually in Support of Small Businesses

Amazon Web Services (AWS) has announced a significant investment of €8.8 billion in its cloud infrastructure in the AWS European (Frankfurt) region to meet the increasing demand for cloud services in Germany. This investment is expected to support 15,200 full-time equivalent jobs in local companies annually, according to the AWS Economic Impact Study (EIS) for … Read more

Local Meetup Group Raising Funds for Tech Nonprofits at Amazon’s Cybersecurity Conference in Philly

Local Meetup Group Raising Funds for Tech Nonprofits at Amazon’s Cybersecurity Conference in Philly

Thousands of technologists are set to gather at the Philadelphia Convention Center for Reinforce, the annual cybersecurity conference for Amazon Web Services (AWS). Alongside the conference, a local event called RePhil will be held to raise money for local tech nonprofits and showcase the city to conference attendees. Organizers hope to attract about 200 attendees … Read more

Citrix Workspace App Vulnerability Allows Attackers to Escalate Privileges from Local User to Root User

Citrix Workspace App Vulnerability Allows Attackers to Escalate Privileges from Local User to Root User

A critical security vulnerability has been discovered in Citrix Workspace app for Mac, posing a serious risk to users and organizations relying on the software. Tracked as CVE-2024-5027, the flaw allows an attacker to escalate their privileges from a local authenticated user to a root user, potentially leading to system compromise and data loss. The … Read more

Insights on Local SEO from Google’s Leaked API Documentation

Insights on Local SEO from Google’s Leaked API Documentation

The leaked Google Search API documents from last week have sparked interest in local SEO strategies among professionals. The documents revealed various factors that could potentially impact local search rankings. Some key takeaways include the importance of video content in search results, the potential impact of clicks on rankings, and the significance of location-based signals. … Read more

Local Competition in China for Nvidia’s GPUs with Special Features

Local Competition in China for Nvidia’s GPUs with Special Features

Nvidia has recently lowered the prices of its specialized GPUs for the Chinese market in response to competition from Huawei. The company had introduced new products targeting the Chinese market last year due to restrictions placed by the US on exporting high-performance accelerators to China. However, Chinese customers showed more interest in locally manufactured hardware … Read more

Cheer for our local talent! Young Staten Island student reaches finals in national Google Doodle competition

Cheer for our local talent! Young Staten Island student reaches finals in national Google Doodle competition

A student from PS 56 The Louis Desario in Staten Island, New York, has won the New York State contest for the 16th annual Doodle for Google art contest. Benson Li’s drawing, titled “The Future of Transportation,” is now competing in the fourth and fifth grade category for the national title. The theme for this … Read more

Sales of Pixel phones in India are on the rise as Google gears up for local production

Sales of Pixel phones in India are on the rise as Google gears up for local production

Google is planning to shift a portion of its Pixel production to India, with Tamil Nadu being chosen as the manufacturing location. The tech giant will collaborate with Foxconn in setting up production lines for Pixel phones in the region. Additionally, Wing, a subsidiary of Google’s parent company Alphabet, will also manufacture drones in Tamil … Read more

Amazon’s €15.7 billion investment in Spain to generate 17,500 new local jobs every year

Amazon’s €15.7 billion investment in Spain to generate 17,500 new local jobs every year

Amazon Web Services (AWS) has announced a significant investment of 15.7 billion euros in Spain, aimed at improving its services in the country and Europe as a whole. This investment is expected to create 17,500 full-time equivalent jobs in local companies annually and contribute 21.6 billion euros to Spain’s GDP by 2033. The Minister of … Read more