WPP is delving into AI with its new Production Studio and WPP Open for B2B, a partnership with IBM’s watsonx data and AI platform and LinkedIn. The goal is to revolutionize how B2B marketers connect with customers and prospects throughout the purchasing process. WPP CTO Stephan Pretorius emphasizes the importance of reaching the right audience … Read more
Small and medium-sized businesses (SMEs) are key players in innovation, always seeking ways to stand out in competitive markets. The rising interest in AI, particularly Generative AI, has caught the attention of SMBs looking for tools like chatbots and coding buddies to boost productivity and stay ahead. However, for AI solutions to be effective, quality … Read more
Nutanix CEO Rajiv Ramaswami updated investors on the company’s performance and highlighted the challenges posed by larger deals that require strategic decisions and C-suite approvals. The shift in VMware customers due to Broadcom’s price changes is leading to more discussions about switching, but the complexity of these deals is making short-term revenue predictions difficult. The … Read more
At IBM’s annual THINK conference, the company unveiled new updates to its watsonx platform, a year after its initial launch. Additionally, IBM released a series of IBM Granite models in open source, including high-performing LLMs that can surpass larger models in various benchmarks. These announcements reflect IBM’s commitment to innovation and advancement in the field … Read more
Gartner, a leading technology research and advisory firm, recently released its 2021 Magic Quadrant for WAN Edge Infrastructure, offering insights into the SD-WAN market for Small and Medium-sized Enterprises (SMEs) and larger enterprises. According to the report, SD-WAN has become a mainstream technology for businesses of all sizes, with an increasing number of enterprises adopting … Read more