WPP and IBM have collaborated to launch a new B2B solution called WPP Open for B2B, powered by IBM’s Watson AI platform. This product aims to revolutionize how B2B marketers engage with customers and prospects throughout the buying process. The features of WPP Open for B2B include an AI-powered purchasing group brain, optimization for engagement … Read more
Google has quickly embraced the AI trend, introducing innovative platforms like Gemini and now preparing to launch a custom emoji feature similar to Apple’s Genmoji. This feature, called Creative Assistant, is rumored to be included in the upcoming Google Pixel 9 series. While currently reserved for Pixel devices, it remains unclear if the capability will … Read more
McDonald’s is ending its partnership with IBM for AI drive-thrus, with the feature set to be discontinued before July 26. The decision was communicated to franchisees in an internal email, providing limited explanation for the move. McDonald’s cited the opportunity to explore voice ordering solutions more broadly as a reason for ending the current global … Read more
Join us on Wednesday, July 17, 2024, from 10:00 to 11:00 for an exclusive webinar focusing on the AI search company Elastic and Microsoft Azure. This session is tailored for IT decision makers in EMEA and will highlight the benefits of integrating Elastic’s advanced search capabilities with Microsoft Azure to transform your data strategy. Learn … Read more
McDonald’s has expressed confidence in the future of drive-thru voice ordering solutions, stating that it will continue evaluations to make an informed decision by the end of the year. This move follows a trend among fast food chains exploring AI technology to enhance speed and reduce costs in their operations. Several chains in the United … Read more
Intel’s highly anticipated Lunar Lake AI processors, which were originally planned to start shipping in June, have been delayed until September. This delay comes as AI-enabled PCs become more common in the mainstream market. Qualcomm and AMD have already started shipping their own AI processors, putting pressure on Intel to deliver their processors in a … Read more
reported that McDonald’s has ended its trial of AI-powered drive-thrus in collaboration with IBM. The fast-food chain tested the technology at several locations, hoping to improve customer service and speed up order-taking processes. However, after a successful trial period, McDonald’s ultimately decided not to continue with the AI-powered drive-thrus. McDonald’s implemented the AI technology to … Read more
WPP, a global leader in marketing services, and IBM, one of the largest technology companies in the world, have announced a partnership to develop AI-powered B2B marketing solutions. This collaboration brings together WPP’s expertise in marketing and advertising with IBM’s cutting-edge technology to create innovative tools that will help businesses reach their target audience more … Read more
Amazon Q Business is now available to help businesses optimize tasks, decision-making, problem-solving, creativity, and innovation at work. This assistant is powered by generative artificial intelligence (AI) and can connect to your company’s repositories to provide relevant information and advice. User-based plans are available to tailor interactions to individual users while maintaining the security and … Read more
WPP, a leading global communications company, has announced a partnership with IBM to develop AI-powered marketing solutions specifically tailored for business-to-business (B2B) companies. This collaboration aims to leverage IBM’s expertise in artificial intelligence technology and WPP’s extensive experience in marketing and communications to provide innovative solutions for B2B marketers. The partnership between WPP and IBM … Read more