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Tag: ADTECH

Google Parent Alphabet Leads Adtech Stocks Higher on Signs of AI Success
AI News

Google Parent Alphabet Leads Adtech Stocks Higher on Signs of AI Success

vm_adminApril 25, 2025

Shares of Google parent Alphabet (GOOGL) climbed Friday, leading shares of several other adtech and AI stocks higher, after showing…

Google Ad-Tech Users Can Target National Security ‘Decision Makers’ and People With Chronic Diseases
Google

Google Ad-Tech Users Can Target National Security ‘Decision Makers’ and People With Chronic Diseases

vm_adminFebruary 20, 2025

A WIRED investigation into the inner workings of Google’s advertising ecosystem reveals that a wealth of sensitive information on Americans…

Adtech, privacy and AI
AI News

Adtech, privacy and AI

vm_adminFebruary 17, 2025

Ted Sfikas, Field Chief Technology Officer of Amplitude, shares his thoughts on the future of adtech, privacy and AI for…

Senators Decry Adtech Failures as Ads Appear On CSAM Site
Google

Senators Decry Adtech Failures as Ads Appear On CSAM Site

vm_adminFebruary 8, 2025

Senators Marsha Blackburn (R-TN) and Richard Blumenthal (D-CT) on Friday launched a probe into the practices of four adtech leaders…

Buyers Blame Adtech Opacity for Funding Child Abuse Online
Google

Buyers Blame Adtech Opacity for Funding Child Abuse Online

vm_adminFebruary 8, 2025

Ad buyers are pointing the finger at Google, Amazon, and brand safety firms like Integral Ad Science and DoubleVerify after…

Google

Former European Leaders Call for Google Ad-Tech Breakup – The Wall Street Journal

vm_adminJanuary 18, 2025

Former European Leaders Call for Google Ad-Tech Breakup  The Wall Street Journal Article Source https://www.wsj.com/tech/former-european-leaders-call-for-google-ad-tech-breakup-53040fe9

Dotdash Meredith CEO Talks Google AI and Adtech Acquisitions
Google

Dotdash Meredith CEO Talks Google AI and Adtech Acquisitions

vm_adminNovember 2, 2024

Almost three years exactly after the digital media company Dotdash acquired Meredith Corp. in a $2.7 billion tie-up, the resulting…

Oracle

What Oracle’s exit from advertising means for the adtech space – MarTech

vm_adminOctober 13, 2024

What Oracle’s exit from advertising means for the adtech space  MarTech Article Source https://martech.org/what-oracles-exit-from-advertising-means-for-the-adtech-space/

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