Snapchat’s solution for creating Snap map fun, useful and ripe for partnership opportunities – without overloading it – has finally gone live.

First announced in May, the new “layers” function of Snapchat will start on Wednesday. Layers are pretty much what they sound like: when you activate a layer it pops up all kinds of content or information about locations on the map, so the user can see at a glance certain categories of things that they can activate or deactivate instead from only …



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