Snapchat parent Snap today unveiled a new piece of hardware. You say you didn’t know Snap released hardware before? You don’t need to be familiar with Spectacles, the video capture glasses Snap introduced in 2016. The company sold them through vending machines, which moved to a new location every 24 hours. Initially, the demand for the glasses was so hot that the glasses were priced at $129.99 have been listed on eBay for up to $980.
On Thursday, Snap introduced the Pixy during the Snap Partner Summit. The Pixy is a yellow, pocket-sized, battery-powered drone that allows users to record videos and take photos while it’s in the air. Similar to Snap’s glasses, the video and images are sent to Snapchat for editing and posting. The Pixy features four translucent orange propellers and a USB-C connector.>
The device costs $229 and will fly up to 10 feet in the air. Fork over $20 extra dollars and you get a dual battery charger that refreshes a pair of batteries at once. This purchase comes with a pair of batteries out of the box. You can also pay $19.99 for a Pixy battery that will power 5-8 flights in standard flight mode.

The Pixy has a front camera that is used for videos and photos, and the bottom camera “navigates the world around you”. There is a dial that not only turns the drone on or off, but also controls the trajectory. Options include:

  • Hover that flies at about eye level and seems appropriate for selfie-like images and videos.
  • Reveal – what the drone sends away from you as it slowly climbs up.
  • Forward: With this setting, the Pixy will follow you as you walk.
  • Orbit – which goes in a circle around you.
Snap obviously designed this to be easy to use and there are no controllers. The Pixy is navigated via the Snapchat app. Currently the Pixy is only available in the US and France and you will have to wait 16-17 weeks for delivery. In other words, forget about sending mom a pixy for Mother’s Day.

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