By Network World
Publication Date: 2025-11-19 00:46:00
The Singapore Sports Hub’s Wi-Fi 7 network will be deployed in phases across its venues. It’s expected to be completed by the first half of 2026. Cisco sees the Wi-Fi 7 rollout as part of a bigger shift toward AI-driven networks that power immersive fan experiences.
At its core, this initiative is a response to the rapidly evolving expectations of sports and entertainment fans. Audience demographics are shifting, with millennials and Gen Z demanding reliable, always-on connectivity and hyper-personalized digital experiences. Legacy Wi-Fi networks designed for lower-density or single-purpose events are not well-suited to handle today’s crowds, many of whom simultaneously stream video, post on social media, and access real-time event information from hundreds or even thousands of mobile devices.
Immersive, participatory, and personalized journeys
While the press release did not call out specific use cases for the upgraded wireless network, it’s clear the new…
