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Sam’s Club is adding AI to the shopping experience. Why are privacy advocacy groups worried?

Sam’s Club is adding AI to the shopping experience. Why are privacy advocacy groups worried?

Sam’s Club is going register-free and introducing an all-digital, AI-powered shopping experience for its customers, a move that has privacy advocates worried that the new AI tool could be used to unfairly target some customers with higher-priced items based on their shopping habits.

The all-digital approach started with the reconstruction of a Sam’s Club in Grapevine, a suburb of Dallas, that was severely damaged in 2022 by a tornado.

When the retail location opened two years later it…

Article Source
https://www.latimes.com/california/story/2025-05-02/sams-club-is-adding-ai-to-the-shopping-experience-why-are-private-advocate-groups-worried

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