Reddit’s AI play is for the Google crowd, not just the community scrollers | TechCrunch

Reddit’s AI play is for the Google crowd, not just the community scrollers | TechCrunch

Reddit CEO Steve Huffman says there are two kinds of people who come to the social media platform: Scrollers and seekers.

Scrollers are the ones who come to Reddit’s core product, which is community conversation and engaging about topics they’re passionate about, from r/sourdough to r/popculturechat. Then there are the Seekers; the people who might type their specific query into Google Search and tack “Reddit” on the end so they can find real advice and opinions from real…

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https://techcrunch.com/2025/05/01/reddits-ai-play-is-for-the-google-crowd-not-just-the-community-scrollers/