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Prompt Engineering 101: The Secret Formula to Writing AI Prompts That Actually Work

Prompt Engineering 101: The Secret Formula to Writing AI Prompts That Actually Work

By Ruben Circelli
Publication Date: 2026-02-18 16:01:00

The rise of AI chatbots created the art of prompt engineering. Simply put, prompt engineering is the practice of optimizing your AI chatbot inputs, whether you’re asking a question, conducting in-depth research, or creating images and videos, among other things. No matter how advanced their underlying models are, chatbots aren’t particularly good at predicting exactly what you want them to do. So a good prompt can be the difference between getting what you want and wasting time with frustrating, irrelevant answers. I’m here to guide you through the process of writing great AI prompts, no matter what you want to do.


Clarity, Context, Specificity: The Prompting Trifecta

Direct communication is the key to any good human relationship, but it is just as important when it comes to stimulating an AI. This means that good prompts should be specific, include relevant context and, most importantly, use clear language. Even simple queries that slightly miss the mark can produce unhelpful results…

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