By blockchain.news
Publication Date: 2025-12-26 09:50:00
The rapid evolution of AI search engines like Perplexity AI represents a significant shift in how users access and process information, challenging traditional search giants and opening new avenues for AI-driven knowledge retrieval. Founded in August 2022 by former OpenAI researcher Aravind Srinivas and a team of AI experts, Perplexity AI leverages large language models to provide conversational answers with cited sources, distinguishing itself from conventional keyword-based searches. This development aligns with broader industry trends toward generative AI integration in everyday tools, as seen in the surge of AI assistants post-ChatGPT’s launch in November 2022. According to a report from Bloomberg in January 2024, Perplexity achieved over 10 million monthly active users within its first year, highlighting its quick adoption amid growing demand for accurate, AI-synthesized information. In the context of the AI industry, which was valued at approximately $197 billion in 2023 per Statista data, Perplexity’s approach addresses key pain points like misinformation and search inefficiency. For instance, its Pro subscription model, introduced in early 2023, offers unlimited queries and advanced features, tapping into the monetization potential of premium AI services. This mirrors trends in AI personalization, where tools like Google’s Search Generative Experience, rolled out in May 2023, compete by enhancing search with AI summaries….