Nvidia is preparing for the post-GPU AI era as it is reportedly recruits ASIC engineers to fend off competition from Broadcom and Marvell

• ASICs are far more efficient than GPUs for inference, not unlike mining cryptocurrency
• The Inference AI chip market is expected to grow exponentially by the end of this decade
• Hyperscalers like Google have already jumped on the bandwagon

Nvidia, already a leader in AI and GPU technologies, is moving into the Application-Specific Integrated Circuit (ASIC) market to address growing competition and shifting trends in AI semiconductor design.

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